Silverstream TV has launched a ‘no nonsense’ platform, giving planners the choice between autonomous or managed hybrid events.
The Silverstream Hub is built on Silverstream’s pedigree of live streaming in-person event content and has additional chat, networking and Q&A functionality built-in.
Buttons or links for downloading content and supporting sponsors can also be added, plus the stream is readily available for on-demand, either in its entirety or as edited snippets.
According to Simon Walton, Silverstream TV’s managing director, the Hub offers a more simplified approach for delivering live events to an online audience, allowing planners to keep control of their data, content and audience.
He said: “Using our years of broadcast production experience, including experience with virtual event platforms, we have designed our hybrid service to allow the benefits of virtual to continue as we move back on site. We can bring in speakers and audience members from all over the world and continue to help organisers serve their new-found global online audience.”
The Silverstream Hub is currently being used by clients including The National Institute for Health and Care Excellence, the British Association for Counselling and Psychotherapy and The Bookseller.
Emma Lowe, director of publisher relations at The Bookseller said: “In having all of the different components on our website it enabled us to keep more control of the event – we kept attendees in our own grasp rather than sending them out to a third-party.
“The other good thing about the Silverstream Hub is that ultimately the video and the content is your own. By hosting it, you continue to drive people back to your website, which fundamentally can only be a good thing because you are driving return visitors online.”